I’m Diana Ruiz, a graphic/multimedia designer and creative content specialist with a decade of experience crafting digital stories that connect, inspire, and convert. My work bridges design, motion, and tech, spanning branding, video, web, and emerging platforms like 3D and augmented reality.
Over the years, I’ve helped more than 70 clients across Latin America and Australia from students and startups to franchisors and founders. Whether designing a visual identity, producing a social media campaign, or building an interactive digital asset, I focus on creating content that’s beautiful and purposeful.
I’m also pursuing a Master of Information Technology at James Cook University. This academic journey deepens my skills in development, data, and UX, allowing me to design experiences that are both creative and technically smart.
I’ve been called a “unicorn” by clients for my ability to think like a strategist, create like a designer, and deliver like a producer. My toolkit includes Adobe, WordPress, CapCut, Canva, Mailchimp, Python, and AR tools but more than software, what I really bring is adaptability, insight, and vision.
What I Do Best
Brand Identity Design
From logos and typography to full visual systems, I create brands that feel aligned, distinct, and ready to grow.
From logos and typography to full visual systems, I create brands that feel aligned, distinct, and ready to grow.
Social & Motion Content
Reels, carousels, videos, and animated graphics built for impact across Meta, YouTube, and beyond.
Reels, carousels, videos, and animated graphics built for impact across Meta, YouTube, and beyond.
Web Design & Layout
Designing and building WordPress websites with responsive layouts and clear UX flows.
Designing and building WordPress websites with responsive layouts and clear UX flows.
3D & AR Asset Creation
Developing interactive visuals for NFTs, immersive storytelling, and augmented printables.
Developing interactive visuals for NFTs, immersive storytelling, and augmented printables.
Content Execution for Campaigns
Creating the visuals behind social launches, franchising brands, digital ads, and sales funnels.
Creating the visuals behind social launches, franchising brands, digital ads, and sales funnels.
Multimedia Design with Strategy
Blending storytelling, branding, and visual consistency to support digital growth and audience connection.
Blending storytelling, branding, and visual consistency to support digital growth and audience connection.
Technical
skills
skills
Design: Adobe Illustrator, Photoshop, InDesign
Video & Motion: Premiere Pro, After Effects, CapCut
Web: WordPress, HTML, CSS, Shopify, Wix
Marketing: Mailchimp, Meta Business Suite, Canva, Analytics
Emerging Tech: Adobe Aero, Dimension, basic Java & Python
Languages
Spanish – Native
English – Advanced (Professional fluency)
Education
Master of Information Technology (in progress) – James Cook University, Brisbane
Diploma of Graphic Design – EIP, Gold Coast
Certificate IV in Marketing – ILSC, Brisbane
Bachelor of Graphic Design & Multimedia Specialist – UJTL, Colombia
Certificate IV in Leadership & Management – Pacific College
Real Results
70+ clients supported across the world
30% social media growth in under 3 months
60% increase in qualified leads through better branding and visuals
Over 400 digital assets delivered (reels, carousels, blogs, templates)
10+ WordPress websites launched
1,000+ 3D characters and NFT-ready visuals produced
Helped brands reposition, relaunch, and grow with storytelling-led design
Designed for industries including education, wellness, retail, beauty, and franchising
Do you want to know more about my experience?